3M’S DI-NOC FILMS WRAP Ginza Inet Tokyo Restaurant & Store
Architects blueprints has designed “Ginza Inet”, a Resturant And a store located in TokyoFashionable Ginza district that sells Izamshi, “retort food” (ready-to-eat canned food). In order to make the shop stand out in the gray surroundings of the area without changing its exterior, the Japanese architecture studio used wood patterns in warm colors throughout. However, since the use of natural wood in the interior is not allowed due to restrictions on interior finishes, the scheme chose an artificial solution: DI-NOC . movies by 3M. The design explores ways to express wood patterns that can only be achieved with DI-NOC films, which feature wide wall surfaces, worktops and shelves with these patterns throughout. While membranes are made of chemicals, taking into account the energy required for transport, final disassembly and disposal, The resulting carbon footprint is estimated to be lower From natural wood.
All photos by Masato Kawano (Nakasa & Co.)
SCHEMATA explores the possibilities of artificial wood patterns
It is located behind the 6th Ginza Building, opposite the Ginza Cho Dori, Architects Planned “‘Ginza Init’ It includes a pay-per-use dining area where customers can sample a variety of “izameshi” from the shop on the first floor, and outdoor goods on the second floor. The restaurant store sells retort bag foods, a term referring to foods packed in bags or tray-shaped containers that have been sterilized at high temperatures and pressures of 120 ℃ and four minutes or more inside a “retort” or autoclave. Recycled bag food has become increasingly popular due to product characteristics, such as being lightweight, easy to handle and open, quick to heat up, and easy disposal of containers, thus meeting the needs of many consumers. Project design effects Retort food bags and DI-NOC films have a common denominator In that both offer Instant effects, easy to use. As such, the entire interior demonstrates the potential of artificial wood patterns and the unique ways in which films can be applied to wall surfaces, worktops and shelves.
When I first heard about this project, I suddenly remembered my first meeting with Mr. Takeo Kikuchi about ten years ago, when we were commissioned to design the Takeo Kikuchi flagship store in Shibuya,” Jo nagasaka, founder of schemata architects, explains. ‘Mr. Kikuchi said, “Aesop aoyama shop is great. I like wooden shelves in different colors. You made them out of scrap wood from a dilapidated house, right? It’s an interesting idea,” but then continued, “But I also like daikanyama tsutaya books, because they are so convenient for a reason Weird. I suppose these wooden patterns—although I know they are fake—have a great influence on people and make them feel comfortable. What do you think about this, Joe?” I was taken aback by the question, which was quite unexpected, and gave a vague answer. Since then, I have often remembered his words, and now we have the opportunity to apply the influence of fake wood patterns in our work. We found a common thread between recycled food bags and DI-NOC films, both of which provide instant and easy-to-use effects, and built a store that made extensive use of DI-NOC films.

Design explores ways to express wood patterns

Wide wall surfaces, worktops and shelves are finished with DI-NOC wood film
