The classic model artist gave a wide-body digital treatment to imagine what a revival of a Mopar nameplate could look like.
On Instagram, user adry53customs shows a view of a wide version of a file evades The Dart concept vehicle may look as if the muscle car brand is going to revive the model and add it again to their lineup. You can view the pictures on the channel to see what it would have been like if Dodge had decided to look like a car at a lower price than the Challenger.
Dodge Dart Widebody Concept
Artist adry53customs presents the idea of expanding the brand’s muscle car aiming at more affordable options for consumers, as well as asking what the future of muscle cars will look like given the recent emergence of electric cars. adry53customs states that as gas prices have risen, the market has shifted toward electric vehicles and consumer preferences: “Moving fast isn’t everything..but enjoying your ride, and having a spiritual connection to it..is what matters.”
Images on Instagram show the modern Dart showcasing alongside the classic Dart, with clear cohesion between the two cars when it comes to lines, architecture and overall design. Given the classic, aggressive styling of the current Dodge Challenger, it’s not a fantasy to envision the show as a production model that would have made its way into the current Dodge lineup.
Dodge’s current lineup consists of just three models, the four-door Charger, the two-door Challenger, and the Durango SUV, all of which feature high performance and mainstream trim levels. The Grand Caravan minivan and cruise crossover are no longer in production as the brand focuses more on powerful cars, as this vision poised to continue into a new era of performance vehicles focused on electric vehicles.
classic nameplate
Dodge Darts were produced during two separate eras, once in the early 1960s through the mid 1970s, with the size of the Dart varying during that time. The Dart was a lower-priced model that got smaller over time. Dodge revived the plate in 2012, this time as a compact sedan meant to compete with cars like the Honda Civic, Hyundai Elantra and Ford Focus. In this case, the Dart has remained a lower-priced option in the Dodge range as the original model I shared its name with. The second edition of the Dart ended after 2016, and while Dodge no longer produces a compact car for the majority of the North American market, it is producing a revival of the Neon nameplate for the Mexican market.
The Dodge brand has remained true to its strong car roots in recent years. This virtual Dart revival show may leave Mopar fans who prefer a more affordable option longing for the return of the Dart board and what could have been. At the moment, we’re not sure what the future of the Dodge brand will look like, but this rendering is definitely something to look at and imagine.
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